Pelatihan Digital Marketing di Pondok Pesantren Darullughah Wadda’wah, Bangil, Pasuruan
DOI:
https://doi.org/10.38073/almuazarah.v1i2.1816Abstract
This research explores the potential for empowering digital marketing at the Darullughah Wadda'wah Islamic Boarding School, Bangil, Pasuran, as an innovation to improve the community's economy. By using participatory action research (PAR) methods, this research identifies that through implementing digital marketing strategies, Islamic boarding schools can have a significant positive impact on the skills and economic independence of students. The implications of this research highlight the importance of active collaboration between Islamic boarding schools and local communities to achieve success in efforts to empower the community's economy.
Downloads
References
“Buku Pengembangan Masyarakat 2020.Pdf.” Accessed June 2, 2024. https://etheses.uinsgd.ac.id/36344/1/Buku%20Pengembangan%20Masyarakat%202020.pdf.
Hasan, Youlanda. “Mengkaji Relevansi Etika Pemasaran Syariah Di Era Marketing Digital.” Maqrizi: Journal of Economics and Islamic Economics 1, no. 1 (September 12, 2021): 48–61. https://doi.org/10.30984/maqrizi.v1i1.38.
Hendarsyah, Decky. “Pemasaran Digital Dalam Kewirausahaan.” IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita 9, no. 1 (June 26, 2020): 25–43. https://doi.org/10.46367/iqtishaduna.v9i1.209.
Maysari, Nor, Adullah Zawawi, and Hadi Ismanto. “Urgensi Digital Marketing Terhadap Strategi Pemasaran Bagi UMKM Pasca Pandemi Covid-19.” Al-Muzdahir : Jurnal Ekonomi Syariah 2, no. 1 (January 1, 2020): 11–16. https://doi.org/10.55352/ekis.v2i1.359.
Rahmat, Abdul, and Mira Mirnawati. “Model Participation Action Research Dalam Pemberdayaan Masyarakat.” Aksara: Jurnal Ilmu Pendidikan Nonformal 6, no. 1 (January 15, 2020): 62–71. https://doi.org/10.37905/aksara.6.1.62-71.2020.
Rohmawati, Tatik, Erli Selvia, Ester Monica, Rahmat Welizaro, and Herry Saputra. “Teknologi Pemasaran Digital Untuk Branding.” JISAMAR (Journal of Information System, Applied, Management, Accounting and Research) 5, no. 3 (August 10, 2021): 638–43. https://doi.org/10.52362/jisamar.v5i3.479.
Zakiyah, Nida Yuliani, Anneu Puspita Dewi, and Fityan Dheandra Muhammad Naufal. “Strategi Pemasaran Dan Urgensi Sertifikasi Halal Di Era Digital.” PROCEEDINGS UIN SUNAN GUNUNG DJATI BANDUNG 4, no. 7 (April 25, 2024): 345–51.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Zainal Abidin

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.